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"Resisting the urge to go off on any number of potentially challenging tangents, the overly simplistic answer to 'why' is a deeply personal drive to find a recreational vehicle that enthralls, excites and engages in equal measure, and yet which totally smashes the conventional 'cookie-cutter' kit car mould. Something which is accessible, engaging, appealing and totally immersive not just to drive, but to own. Something which blends the lunacy of a superbike with the purity of a purpose-built racing car, yet can be enjoyed at a price point that Ariel Atoms and BAC Monos can only dream of."